Conscientious objectives : designing for an ethical message

In a marketplace where powerful international organizations and global corporations are under increasing pressure to appear conscientious about ethical issues in their production and distribution, this title should equip designers with the means to reflect this through brand and design. Through professional advice and in-depth case studies, this book informs designers how to find the work; how to introduce the client to the issues; and how to develop projects that are commercially viable and socially responsible.

Conscientious objectives : designing for an ethical message

In a marketplace where powerful international organizations and global corporations are under increasing pressure to appear conscientious about ethical issues in their production and distribution, this title should equip designers with the means to reflect this through brand and design. Through professional advice and in-depth case studies, this book informs designers how to find the work; how to introduce the client to the issues; and how to develop projects that are commercially viable and socially responsible.